Video Blogging Made Easy — Professional Video Blog WordPress Theme Makes Inserting Videos on a Blog As Easy As 1-2-3

Guaranteed To Take Your Site a Whole New Level, The Video Blog Dream Theme is a Premium WordPress Theme Designed Exclusively For Video Bloggers. Tuesday, March 18th, 2008 will mark a truly historic moment in the history of video blogging. Beginning at 1pm on this day, Ben Cope, The Internet Genius, will release the Video Blog Dream Theme, a premium WordPress theme designed exclusively for video bloggers.

Among the thousands of WordPress themes currently available, there is no other premium theme designed specifically for video bloggers. Ben Cope, WordPress expert and creator of the new Video Blog Dream Theme recently shared this insight: “The Video Blog Dream Theme is poised to radically transform the video blogging market and revolutionize the way blog owners add video to their sites and present their videos on the Internet.”

With the rise of video on the Internet, never before has it been more important for website owners to capture the attention of their site visitors, and the Video Blog Dream Theme makes this possible with its sleek, professional, “Web 2.0″ design, which has been tested on multiple platforms and browsers, and incorporates fully-validated XHTML code.

The Video Blog Dream Theme makes it easy for blog owners to insert videos on their site, without having the hassle or frustration of trying to copy and paste the HTML embed code.

In addition to being a showcase site for a blog owner’s latest videos, the Video Blog Dream Theme is also a fully-functional WordPress theme complete with five customizable widgets, and a custom theme options page.

The Video Blog Dream Theme is designed to work with more than a dozen of the most popular video sharing sites, which allows video bloggers to expand their reach across the Internet and to syndicate their content across multiple networks. Several studies haven shown that posting videos to the top video sharing sites (like YouTube, Blip.tv, Revver, and others) can help blog owners achieve a higher search engine visibility and drive more traffic to their sites.

The Video Blog Dream Theme will be made available for purchase beginning at 1pm (EST) on Tuesday, March 18th. Only 100 copies will be sold, and a special introductory price is offered for the first 57 people who invest in the Dream Theme.

A priority notification list has been setup at videoblogdreamtheme.com, and everyone who provides their name and e-mail address will automatically be entered into a random drawing to win a free copy of the hottest theme ever made available to video bloggers.

Additionally, by joining the priority notification list, visitors will be given free access to a never-before-released resource toolkit, “207 Sites Every Video Blogger Needs to Know.”

For more information about The Video Blog Dream Theme or to join the priority notification list, visit http://www.videoblogdreamtheme.com

Create a Blog -The preferred Method to Promote

Blog marketing is something that all blog owners do. They market their blog so that they can get readers, and make a profit from their blogs. Marketing their blog means to get it out there so that others that are interested in it can find it and read it. It is also a great way to sell things by using affiliate links and programs. Blog marketing can very well become a home business if that is something that you are interested in. Having a home business by blog marketing would definitely entail that you have more than one blog. If this is something that you are considering, you will want to make a list of markets that your blogs can cover. You will find that your blogs will do best when you only have one market per blog. For example, if you have a blog about cats, you will not want to include anything on the blog about kitchen appliances. This is because the readers that read your blog and visit your blog to learn more about cats and what you have to say about them will not be interested in learning anything about kitchen appliances. Once you have overcome the relevancy issue, you will be ok. You can however, have a blog about pets, and then blog about all of the many pets that you want to include.

In order to make a living by blog marketing, you need to know every aspect of it. You need to know what needs to be done to get readers to your blog, how to write about the things that you are promoting and how to get it up in search engine rankings. Doing so will lead to successful blog marketing and making a home business income with it.

One big aspect of blog marketing is SEO. SEO is search engine optimization and it consists of optimizing your blog so that the search engines will find it and rank it as high as possible. Which also leads to more traffic and leads from your blog. If you do not have time to learn SEO, and apply it to all of your blogs, hiring someone to do this for you might be something that you want to consider. Especially if time is an issue.

Outsourcing much of your work is something that you will need to get used to if you plan on making a substantial amount of money with your blogs. You may want to hire bloggers or writers that can write the content for your blogs, and someone else that can leave comments on other blogs with a link back to yours. Spread out all of the duties on a spread sheet and decide how often each thing needs to be done for each blog. Doing so will help you to be more organized and know what you need to do when, as well as prioritize. Using a spread sheet will also help you to keep track of who is doing what, and keep you from asking more than one person to get one job done.

Blog marketing for a home business is not much different from any other home business. You are going to get out of it what you put into it. If you only put in a couple of hours a week into your blogs, you can not expect to make a full time income with them. However, being consistent and working on your blogs every chance that you get will pay off in the long run. You will also discover that there is no better feeling in the world than owning your own home business, and working for yourself.

Just remember to start small, and work hard. That is all you need to become successful at blog marketing and make the income that you are dreaming of. All of your hard work will pay off if you are persistent and keep it up.

Search Engine Optimization — An Overview

Search engine optimization is one of most popular online marketing tool for any website. With most websites looking forward to increasing the online sales of their products/services, search engine optimization can be a very cost-effective tool to target and procure your customers online. In this paper, we will discuss about search engine optimization, its benefits and how you can optimize your website for top search engine rankings.

What is search engine optimization?

Search engine optimization (also known by various other names like search engine ranking, search engine promotion, website promotion, SEO etc.) is a method through which a website is given top rankings in various search engines. According to a recent industry study, 1 in every 20 people go to the second page of search results pages, but only 1 in every 100 people go beyond that. So, by top search engine rankings, we mean that your website should be within the first two pages of the search results, preferably in the first page (i.e. within top 10 rankings).

2. What are the prime benefits of search engine optimization?

§ Top search engine rankings result in more pre-qualified business leads coming to your website which in turn can convert to greater sales for your organization.

§ Search engine promotion is one of the cheapest methods of advertizing for your organization. Compared to advertizements in the newspapers/magazines or in the television, search engine promotion costs many times less and can bring more traffic to your websites, thereby providing greater ROI.

§ Search engine optimization enhances online brand identity of your organization.

3. What are the key factors for your website to have top search engine rankings?

Search engines change their algorithms frequently, thereby forcing the search engine optimization companies to re-strategize their search engine optimization techniques. However, the following attributes are basic and play a major role in procuring top search engine rankings.

a. Keyword Research – Keywords play the most vital role in your search engine optimization campaign. Keywords (can be 1, 2, 3 or more words) are the search terms which a surfer types in the search box of a search engine to reach your website. Let us consider that you are an “India-based Outsourcing consultant” interested in optimizing your website for top search engine rankings. The following are some of the keywords which surfers will type to reach your website -

Keywords

bpo

bpo india

bpo outsourcing services

business outsourcing services

business process outsourcing

offshore companies

offshore outsourcing

offshore outsourcing services

offshore services

outsource india

outsourcing companies

outsourcing consultants

outsourcing india

outsourcing services

outsourcing services company

Keyword research tips –

  • Always target keywords that best describe your products/service.
  • Try to find multiword potential keywords compared to single keywords.
  • Try formulating keywords which give answers to as “why/how/what … … .?”
  • Utilize your server log files to know what your customers searched most while visiting your site.
  • Use keyword generator softwares like Wordtracker (http://www.wordtracker.com) or Overture (http://inventory.overture.com/d/searchinventory/suggestion/)
  • Include popular common misspellings (e.g. viagra typed as viagara etc.) in your keyword list.

b. Title of the webpage – … … – Title has a deep impact on your website’s search engine rankings. Experience shows that most companies use the following as title of their index page which can prevent them from getting top search engine rankings.

Welcome to the website of XYZ.com

For example, let’s continue with the above example of “India-based Outsourcing consultant”.

An ideally optimized title should contain the top 3-5 keywords of your business, e.g. outsourcing consultants, outsourcing india, outsource india

Optimized Title – Outsourcing Consultants, Outsourcing India, Outsource India

c. Description Meta tag of the webpage – Description of a webpage also plays important role in getting top search engine rankings.

Optimized Description – Develop a suitable description based on your top 3 keywords

d. Keywords Meta Tag of the webpage – This meta tag was of great importance at one time. But rampant manipulations (i.e. multiple, often non-relevant keyword stuffing in the “keywords” tag), leading to abuse has resulted in search engines giving lesser importance to “keywords” tag while ranking sites. Nevertheless, you can always place top 3 – 5 keywords of your site in the “keywords” tag.

Optimized Keywords -

e. Importance of Content/Keyword-enriched optimized pages for top search engine rankings –

Well, if there is one aspect which holds supreme importance in search engine, specially in Google ranking, then it is this. Yes, content! The popular industry say – “Content is King” was perhaps devised by watching Google’s love for content. Develop content based on the top keywords related to your business. While developing content for your web pages, keep in mind the keyword density (KD).

Mathematically speaking, Keyword Density is the ratio of the total number of time a keyword is repeated divided by the total content words. Since KD is normally represented in percentage, the above figure is to be multiplied by 100

For example, if you have developed a web page of around 250 words on the keyword “search engine optimization”, and that particular keyword (search engine optimization) is repeated 10 times, then

Keyword Density (KD) = 10/250 * 100 = 4%

As a thumb rule, Keyword Density of an optimized page for top search engine rankings should vary between 2 – 7 % (this figure varies among different search engines)

4. Submission of Keyword-enriched optimized pages – After you have finished content development for the optimized pages based on the keywords targeted for top search engine rankings, submit those pages to various search engines.

  • Google – http://www.google.com/addurl.html
  • AlltheWeb – http://addurl.alltheweb.com/add_url
  • AltaVista – http://addurl.altavista.com/addurl/new
  • MSN – http://submitit.bcentral.com/msnsubmit.htm5. Role of Link Popularity in top search engine rankings –Link popularity has assumed tremendous importance for getting good ranks in Google now a days. In fact, what started as a friendly reciprocal link exchange program among various webmasters has now become a sub-industry within the SEO industry itself, with thousands of link farms popping up every day! Yes, if you are interested in getting top ranks in search engines, especially Google, then you must pay effort in building up links for your site.

    Create a html page, preferably named as “Resources/Links/Partners” and place a link of this page from Index Page of your site. This page should never be more than 1 click away from the index page of your site, else webmasters won’t be interested in participating in the reciprocal link exchange program.

    Target both “industry-related” and “non-industry-related” websites as your link exchange partners. For example, if you are providing outsourcing services, then try getting links from “industry-related websites (i.e. websites dealing with outsourcing services, maybe your business rivals!). This is important, because if 10 of your rival sites give links to your site, then Google will surely pay importance to your site, because getting links from rival companies are difficult. Your site MUST be of some high caliber, else the other 10 sites won’t have linked! Also, try procuring links from top ranked general informative websites as well.

    Always exchange links with websites which have high Google PageRank (PR) of at least 4, the more the better! (both Index Page as well as Resources/Links Page of the Link Partner’s site should have PRs of >=4) [PageRank is a proprietary tool that Google uses to determine the importance of a page and varies in a scale of 0 (least important) to 10 (maximum importance)].

    Have a link code ready for participating in link exchange program. Here is a sample link code for an India-based Outsourcing consultant.

    - Indian outsourcing consultant providing guidance to companies willing to set up outsourcing centers in India.

    Always prefer a text link (as given above) in comparison to a banner link, where your chance of Google and other search engine spiders finding the potential keywords is limited only to the “alt tag” of the banner. Also, Google pays importance to the text of the incoming link/anchor text (i.e. the incoming link text must contain high potential, relevant keywords), so develop a link text with title (“indian outsourcing consultant”) which will help you in Google Ranking.

    Refrain from javascript link code because Google spider finds it difficult to index.

    Key SEO Factors

    • Targeting the right keywords for your website
    • Title of your webpage
    • Description Meta tag of your webpage
    • Keywords Meta tag of your webpage
    • Quality, Informative Content
    • Link Popularity

    Conclusion -

    With Google’s numero uno position in the search engine market being threatened by arch-rivals Yahoo! [bought Overture, the largest PPC search engine recently, who in turn bought Altavista and Alltheweb] and Microsoft’s MSN [believed to be developing its own search engine], it is no doubt that the search engine industry is going to experience tremendous changes in the next few months. The recent Google “Florida” Update is just one of the many upheavals that we may be witnessing in an industry where the only constant factor is the “change”. However, the various techniques outlined in this paper are basic and are we believe that following them you will be able to achieve top 10 ranks in Google and other search engines.

    About The Author

    Prabuddha S Raychaudhuri is the Founder & CEO of Search Engine Optimization Guru Pvt. Ltd. (http://www.searchengine-optimization-guru.com), a premiere Search Engine Optimization and Marketing (SEO/SEM) consultancy firm, catering to clients which range from Fortune 500 to small home business start-ups. Our services include Top 10 Google and other search engines rankings, Pay Per Click (PPC) targeted traffic campaign, Paid Listing Management, Keyword Advertizing. Prabuddha holds a Bachelor Of Engineering (B.E.) in Construction Engineering and can be contacted at prabuddha@searchengine-optimization-guru.com.

  • Search Engine Optimization for Beginners

    If you are confused about terms like “search engine optimization” or having a “search engine friendly” site, then listen up! I am here to help.

    Depending on how long you have had, or considered having, a website online, you have heard terms thrown around like the above or even worse, acronyms! SEO comes to mind.

    Really there is not that much to fear even if you have no idea right now what is really meant by having a search engine friendly site.

    Here is what search engines like to have in their results when people type in keywords:

    1. A site with lots of content.

    2. A site with UNIQUE content (Original – meaning you wrote it or you paid someone to write it for you.)

    3. Sites that are well organized link-wise (meaning simple navigation from the main page of your site to every other page of your site.)

    4. Sites that have links pointing to them from other popular, relevant sites. (sites that are similar in content to yours but that are not in direct competition with yours in content)

    5. Sites that change regularly (not static but always growing with new content on a regular basis)

    6. Sites they can read. (search engine robots cannot read javascript for instance and therefore you get no credit for whatever content is in that application on your site)

    7. Tightly themed sites. It is easier for an engine to rank your site properly (where you want it to be) if you are not all over the map in content.

    Exception: Portal sites or directories. But this is an item for another article all together

    What About The Complicated Stuff?

    There really isn’t anything complicated about what the search engines want. But if you have stumbled into a search engine forum you were likely blown away with comments and tips that were completely over your head.

    There is a difference between basic, standard optimization and the stuff they talk about in those forums. While visting SEO forums is good to keep up on new things as you go along, many people get confused and the forums are the breeding grounds for confusion when you are a beginner.

    Try to learn advanced SEO from noted experts in the field rather than taking anything in chats or forums as gospel. A lot more people THINK they know what they are doing than actually do.

    Remember that anything someone is willing to give away for free which, if it works, could be worth tens of thousands of dollars in high rankings resulting in high sales, is probably something that is old hat and not effective anymore.

    But for now, you have a lot of work to do on the basics. The advanced stuff can come later. Relative to the advanced SEO, getting the basics right is the most powerful move you can make because you are going from zero to moving up in rankings by, many times, tens of thousands of spaces in a relatively short time.

    Advanced SEO focuses on moving your site from high rankings slightly higher rankings.

    Keywords

    Your content is the most important thing about a website. It must be friendly to the search engines meaning no special java script or other stuff. Just good old fashioned HTML. You will do fine with PHP, SHTML, and other things, but for the purpose of this article, HTML is the way most people construct their sites.

    You should use a good density of your main keyword phrase for each page of your site within the content. If you are going after a high ranking for the phrase “dog leashes” you need to have that phrase in the title of the page and throughout the content.

    Programs that are great for analyzing your site and giving feedback on how to improve your rankings don’t come any more highly recommended that Internet Business Promoter from Axandra.

    More Info: http://www.Axandra.com/go.to/jdh358

    Nice thing about the software above is that it teaches you search engine optimization while it works on your site. So having it is like having a course on optimization while your site is altered for the best placement in the search engines at the same time.

    The main recommendation I have for people starting to deal with optimizing their sites for the engines is to take things one at a time and get the basics down before you start messing with advanced strategies.

    And when you start down that road, information you pay for is usually more accurate and more valuable than hanging around in forums. High rankings are worth a LOT of money and people don’t work hard to become experts just to give that information away.

    Good luck and get to work!

    Jack Humphrey is the CEO of http://WebFoxMedia.com, an online marketing consulting firm that focuses on publicity, traffic generation and website development for small to large companies.

    SEO – Using Pings To Improve Your Blog Search Engine Rankings

    If you have a blog then you should definitely search engine optimize it by adding pings. If you are familiar with the way search engines rank web pages then you probably know by now that the more links that are indexed on your blog entry the higher your page rankings will be in the search engine ranking. This is especially true if the links that are indexed relate directly to the subject of your blog. This is valuable to remember and employ as an SEO (search engine optimization) strategy. So what exactly is a ?ping?? Each time you update your blog your site can be automatically updated with links to related material by an RSS feed. This process is facilitated through search engine spiders, blogging trackers and tagging programs that deliberately seek out updated blog material and try to link to it. Once they find your fresh content, your indexed links are fattened by the addition of links to similar information on the net. When the search engine spiders crawl your pages, you are boosted by these pings which brings you more readers, more people clicking on your links and of course, more popularity.

    Most blogging templates now come with the option to allow you to add pings. If you say yes then tons of related links to other sites will automatically be indexed as material on your blog. Usually a site is pinged in about two days. This is one very simple form of SEO (search engine optimization) for smart affiliate marketer to quickly) and easily bring hundreds of targeted potential customers within reach of clicking on the links in your blog.

    Of course if you have a service or a product that is like a double entendre such as ?spider? which can mean search engine spider or the biological form of life, you might not want pings added to your blog articles as they could bring you the wrong type of reader. Most blogging sites let you have the option of allowing pings or not for exactly that reason.

    Chris Angus is a SEO and website promoter, he can be contacted at sales(at)brilliantseo.com
    http://www.chooseinsurance.co.uk/homecontents.html http://www.mobility-direct.co.uk http://www.everest-oxfordshire.co.uk

    The Ways To Find Cheap Web Hosting

    What Is It?

    The peak care that you should comprehend is what lattice hosting is. Web hosting is the build on the internet that precisely hosts your website, the implant where you can lawns your site, thereupon to speak. If you have Inexpensive lattice hosting you are going to have a cheap place to put all of the information that is on your website, and you are going to have somewhere that you will be able to access this information from.

    Inexpensive

    In directive to gem this start to drawing near information, and to win it for easily done money, you are bag to inclination to bonanza Inexpensive mesh hosting. There are many ways to go about this. You should do some research in order to find out where you can buy Inexpensive web hosting from. There are many places that will give you free web hosting, but they will have their stipulations. For some of them, there will be ads or banners that must appear on each page of your website. This is the way that these sites make money. Others will allow you to have ad and banner free web space, but you will need to use certain formats and put things in a certain way so that they will work on the website. If you are unsure about wanting to have adds, and if you are also unsure about wanting to conform to a certain thing when you are building your web site, you should look for Inexpensive web hosting instead of free web hosting.

    Remember that adept are always questions you should strike when you are looking at net hosting. First of all, you should good buy out how exceedingly juncture you are stir to be allowed when you are buying interlacing space, and you should be sure that you are receipt an Inexpensive web hosting program which will have enough space for everything you’d like to put on the website. You should be sure that you are going to have enough room. You should also ask to know what happens if your site goes down.

    The author writes about a number of different topics visit http://www.besthostcheap.com

    Its A Blog, Not A Sales Letter

    The recent spurt of interest in blogging has begun to ignite the hope that people can make a full-time income from blogging.

    Although there are a few people actually doing this, there aren’t too many business models yet that can support someone making a full-time income from their blogs.

    I believe that blogs should be an important part of any traffic-generation plan for a website, but don’t depend on the blog itself to do much selling.

    Blogs are best viewed as an addition to site content, in reality, a very simple content management system that helps you update your site more frequently, so your search engine listings and traffic increase.

    Email campaigns are still the best way to produce sales on demand and to announce specials and time-limited offers, because blogs do not yet have the immediacy and reach of email.

    Blogs are not about selling anyway. As an internet marketer and publisher, I find that blogs can be an excellent tool to support your main business, to provide value, build relationships with prospective customers and to build your personal brand and image.

    For corporates and small businesses, blogs can help put a human face on an otherwise bland business site. In the corporate world, blogs are being for internal communication and knowledge management, and for brand building and public relations campaigns.

    Nike’s Art of Speed blog is an excellent example of subtle brand building using blogs.

    As an internet marketer and publisher, here are some ways you can use blogs to support your business.

    1. Write reviews of products in your field

    Writing reviews not only allows you to benefit from improved search engine listings for the product you are reviewing, but allows you to provide your subscribers with information that contributes to their purchase decisions. That makes it an ideal way to earn affiliate income.

    2. Direct traffic to your articles

    If you’ve written an article and published it online, use your blog to post a teaser, perhaps describing what made you write that particular article, and then link to it so you get your readers to also visit your website and check out your other offerings.

    3. Direct traffic to your ezine archives

    Post a few paragraphs or the editorial of your ezine or newsletter issues on your blog and link to the archived issue on your website so that your readers can read the rest of the issue there.

    4. Talk about what’s going on in your life

    People buy from those they like and trust. As an online journal or diary, a blog is the ideal medium to share details of your holiday, the things that made you laugh (or not), your own humorous take on life, anything to let your prospective customers get to know the person behind the website better.

    5. Comment on developments in your industry

    A blog is an ideal place to post your personal opinions, favourable or not, about the developments in your industry. If you are not happy with someone’s customer service, or have been defrauded, they are also a good way of warning other potential victims. Becoming a source of industry information is part of the process of branding yourself as an expert.

    There are many more ways that you can promote yourself, your products and services using a blog, but the ones above should get you started for now.

    Just remember to use your blog for the purpose it was meant to be used. To brand, to communicate, to connect.

    Leave the selling to your sales letter.

    Copyright © 2004 Priya ShahPriya Shah is an ezine publisher by day and doubles as a Blog Maniac by night. Blog Brandz is the legitimate offspring of her affair with the blogosphere.

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